🏢 Public Account Listening
Datasource Capabilities
An overview of Snapchat data source capabilities and limitations for the Public Account Monitor.
Source of Data: Snapchat Official
Latency: 1-2 hours
Historical Data Access: up to 3 years
Post Types: Spotlights, Saved Stories, Saved Stories Snaps
Engagement Refresh Rate:
Account level: Updated once per day (continuous updates)
Post level: Updated once per day for 10 days after publication
Data Dictionary & Metrics
Understand the Snapchat data that Lucidya collects and engagement metrics.
Data Entity | Metadata | Metrics |
Profile | Display Name, Logo, Username, Subscribers, URL | Number of Subscribers |
Spotlight | Title, Thumbnail URL, Media URL, Caption, Hashtags | Number of Views (SPOTLIGHT_VIEWS)
Number of Shares (SPOTLIGHT_SHARES)
|
Saved Story | Thumbnail URL, Title | — |
Story Snaps | Media Type, Media URL, Thumbnail URL, Story Title, Snap Caption | — |
How to Setup
Open "Monitors" from the left sidebar.
Click the "+ New Monitor" button.
Select "Public Account" from the Monitor Type page.
Enter a "Monitor Name" and add a description (optional).
Select "Snapchat" as your social media source.
Add the "Username" for the Snapchat public profile and click "Create Monitor".
Finally, you'll be redirected to the monitors page.
Including Standard Profile
By default, the “Including Standard Profiles” checkbox is unchecked.
When the checkbox is unchecked, search results include Content Creators, Snap Star profiles, and Business profiles.When you check the checkbox, You can search for the standard profile.
What are Standard Profiles?
Standard Profiles are regular personal Snapchat accounts. They are primarily used for personal communication with friends.
⁉️ FAQs
👤 What type of Snapchat accounts can I monitor?
👤 What type of Snapchat accounts can I monitor?
Only public Snapchat accounts with verified status can be monitored. Private accounts and personal Snapchat profiles are not accessible through the monitoring system.
📅 What historical data can I access when setting up a new monitor?
📅 What historical data can I access when setting up a new monitor?
When you add a Snapchat account to monitor, the system retrieves historical data for up to 3 years, including Spotlights, Saved Stories, and Saved Story Snaps.
🔄 How often are engagement metrics updated?
🔄 How often are engagement metrics updated?
Account level metrics (such as subscribers) are updated once per day and continue updating indefinitely.
Post level metrics (views and shares on Spotlights) are updated once per day for 10 days after the content is published.
⏱️ How long does it take for new content to appear in my dashboard?
⏱️ How long does it take for new content to appear in my dashboard?
There is a latency of 1-2 hours between when content is published on Snapchat and when it appears in your Lucidya dashboard.
📊 Why don't Saved Stories and Saved Story Snaps have engagement metrics?
📊 Why don't Saved Stories and Saved Story Snaps have engagement metrics?
Currently, engagement metrics are only available at the Profile level (subscribers) and Spotlight level (views and shares). Individual Saved Stories and Saved Story Snaps do not have specific engagement metrics available.
🔍 What's the difference between a Saved Story and Saved Story Snaps?
🔍 What's the difference between a Saved Story and Saved Story Snaps?
A Saved Story is a container or collection of snaps that has been saved to a public profile. Saved Story Snaps are the individual snaps (images or videos) within that saved story.
🖥️ Can I monitor multiple Snapchat accounts in one Public Account Monitor?
🖥️ Can I monitor multiple Snapchat accounts in one Public Account Monitor?
No, each Public Account Monitor is designed to track one Snapchat account at a time. To monitor multiple accounts, you'll need to create separate monitors for each account.
📈 What happens to post-level metrics after 10 days?
📈 What happens to post-level metrics after 10 days?
After 10 days, post-level metrics (Spotlight views and shares) will no longer be refreshed. The metrics will remain at the last captured value. If you need ongoing tracking, export or save critical metrics within the 10-day window.
🎬 What's the difference between Spotlights and Saved Stories?
🎬 What's the difference between Spotlights and Saved Stories?
Spotlights are short-form videos submitted to Snapchat's discovery feed, similar to TikTok or Instagram Reels. Saved Stories are stories that creators have chosen to save permanently to their public profile, rather than letting them disappear after 24 hours.