Introduction
When setting up a Keyword Monitor in Lucidya’s Social Listening solution, you can choose between two setup modes: Basic Monitor and Advanced Monitor.
Basic Monitor: Quick setup — select a data source and add keywords directly.
Advanced Monitor: Complete flexibility — build complex queries with Boolean logic and filters to achieve highly precise monitoring.
Think of Basic as a fast shortcut, and Advanced as your full toolkit when you need control and accuracy.
Step-by-Step: How to Build an Advanced Query
Advanced Monitor uses raw text input with real-time syntax validation. Here’s how to create one:
Go to Social Listening → Monitors.
Click New Monitor.
Select Keyword Monitor.
Choose Advanced Monitor.
Select a Data Source (currently only the X Platform is supported — more sources coming soon).
Write your query using Boolean operators and filters.
Operators Reference
The Advanced Query Builder supports Boolean operators and platform-specific filters. Some key ones:
AND → Both conditions must be true.
OR → At least one condition must be true.
NOT → Excludes mentions containing certain keywords.
NEAR/X → Finds mentions where two keywords appear within X words of each other (e.g., “refund” NEAR/5 “delay”).
() → Nest conditions for complex logic.
Author: → Filter by account handle.
Language: → Filter by language.
👉 See the full [Operators Table] for all supported syntax.
Query Builder Limitations
Please note the following limits:
At least one keyword is required.
Maximum query length: 40,000 characters.
Maximum keyword length: 60 characters.
Duplicate keywords are allowed.
When to Use Each Option
Basic Monitor
Best for:
Simple, fast monitoring of general keywords.
Users who don’t need advanced logic.
Straightforward setups with minimal configuration.
Advanced Monitor
Best for:
Creating precise, complex queries.
Combining multiple conditions with Boolean operators.
Filtering by accounts, languages, or timeframes for targeted monitoring.
Use Cases
Here are some ways different teams can apply Advanced Query Builder in Social Listening:
PR & Communications: Track brand mentions tied to crises, specific spokespeople, or competitors.
Product Teams: Monitor feature-specific feedback (e.g., mentions of “checkout,” “bug,” “slow”).
Marketing Teams: Segment mentions by campaign hashtags, influencers, or language to measure performance.
CX & Insights Teams: Capture conversations with negative sentiment to identify risks early.
FAQs
Q: What’s the difference between Basic and Advanced Monitor?
Basic: Simple keyword entry.
Advanced: Boolean queries and filters for precision.
Q: Which data sources are supported?
Currently, only X Platform. Additional sources will be added in future updates.
Q: Can I save or edit queries?
Yes. Queries can be saved for reuse and edited anytime.
Q: How do nested groups work?
Use parentheses () to group conditions. Example:
("lucidya" AND author:vip_customer ) OR ("#lucidya" AND postType:X_Comment )
Q: Are queries shareable across teams?
Yes. Saved queries can be shared with teammates (depending on role permissions).
Final Thoughts
The Advanced Query Builder in Social Listening helps you cut through noise and surface the mentions that truly matter. Whether you’re tracking customer complaints, campaign performance, or competitive activity, Boolean logic and filters give you the control to get precise, actionable results.
Start simple, experiment with operators, and soon you’ll be building queries that power smarter decisions across your organization.